According to Lord Sebastian Coe, President of the International Association of Athletic Federations (IAAF), greater benefits are now being delivered to young Caribbean athletes through the worldwide coverage available on Flow Sports Premier. “What has been established with Flow is nothing short of phenomenal. My eyes have been opened to the quality of the CARIFTA Games,” said Coe, a four-time Olympic medal winner.
This is the second year of Flow’s three-year partnership with NACAC. “One of the most popular questions I get is ‘where is the next Usain Bolt coming from’. I couldn’t answer that question until I came to the CARIFTA Games. If you come to the CARIFTA Games you will find out.”
He also said the results of Caribbean athletes on the international stage were directly a result of their participation in school-based athletics and the Flow CARIFTA Games. “The quality of sport at the international level is dependent on what is happening at the local level, and it is no coincidence that in the forty six years of the CARIFTA Games, the quality and the vibrancy of Caribbean athletics at the international level has grown exponentially,” he said.
“There is no Caribbean athlete that has graduated to the very highest level of sport that cannot look to the opportunities that the Flow CARIFTA Games has afforded them, and I want to congratulate NACAC for establishing its relationship with Flow. It is very important there is now a relationship that allows the CARIFTA Games to be seen not just around the region, but across the globe on a number of platforms. This is the future of our sport.”
Sean Riley, Managing Director of Flow Sports, said the 2017 Flow CARIFTA Games was available in almost every country in the world. “Throughout the Caribbean, the 2017 Flow CARIFTA Games are available to all Flow customers in more than twenty countries on the Flow Sports Premier channel, which is open to all customers as a free preview this weekend. The Games are also available to all Flow customers on www.flowsports.co and the Flow Sports App,” he said.
“In the United States, the Games are available on 11 Sports, which is a cable sports network available to more than fifty million households. For anyone who does not have 11 Sports in the United States, the Games are available on FloTrack, which is a digital subscription video-on-demand platform specialising in track and field events. In Canada, the Games are also available on CBC Sports.”